88PRJCT is the first streetwear brand in Denmark, and probably in the world, to give 100% of its profits to charity.
All of our profits will be used to build clean water wells around the world, through partners of independent, non-political NGOs.
Hoodies & Sweatshirts
A boy was born in 2002 and named Danyaal. He grew up with his family in Copenhagen and had a normal, happy childhood.
He grew to become a wonderful young man with hopes, dreams, and ambitions. One of them was to start up a fashion brand of his own and the other was to build a water well in Africa.
In March 2020, a terrible car accident occurred. The young Danyaal left this world, only 17 years old.
This brand is built in his loving memory and true to his dream.
In memory of Danyaal Anjum. This brand was his dream. His family is donating 100% of profits to build wells all over the world, for those in need.